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Starting A Photography Business? – 11 Reasons Why You Should Not!
We are always confronted with the positive if not the encouragement to look at why we should open or think of starting a photography business. Sometimes it is suggested by those around you and often it’s a personal whim. I thought it would be beneficial to perhaps look at the ‘other side of the coin’ and answer why some people should not be starting a photography business even if you’ve got enough money to do so.Here are eleven reasons why you should not be starting a photography business. For the sake of easy reading I’ve placed these in bullet point fashion,- If you believe that your fantastic photo ability on its own will attract an abundance of customers, think again because there are some great phoographers out there and there will always be one that you can learn from- If you like to avoid conversation with strange people or just people in general you are unlikely to survive running your own photography business- If you think that the term customer service is a useless cliche and is an overrated term, then starting a photography business is not for you. The ‘best of the best’ keep on surprising their new and existing customers with little extras they simply were not expecting. As a result their customers become loyal and won’t go anywhere else- Being pleasant in unusual circumstances or when the subject is getting tired and irritable is essential – do you have that skill?- Living on a budget while you struggle to make ends meet but still do all of the above is not for the faint hearted – discipline and staying powere is also essential- Someone who jumps in without learning anything about starting a photography business and equally important, making it profitable is bordering on stupidity (this one is for the cheap skates who blame everyone else except themselves when it all falls down)- Not having enough cash flow to see the early period through before the business becomes profitable. Some of you are clever enough to have another job while they build a clientelle if they don’t have enough cash in the tin- Not deciding on what photography business(es) they would like to specialize in before they start- If you’re aren’t sure whether you enjoy photography or not- If you suffer from any kind of depression regularly- If you have difficulty in understanding why ‘the customer is always right’ then starting a photography business is not a good look for youNone of these points are intended to be offensive just factual. I apologize if any of this information struck a nerve but better you think about this now than too far down the track – right? Starting a photography business is a big move.
Market Mood Swings And How To Benefit From Them
You must have heard many news like – market dropped due to some political upheaval in the middle east or the market soared due to some referendum in Europe. In the age of globalisation, all the markets and businesses across the world are intertwined, hence any geopolitical event has the potential to move the global markets.But where does that leave the investors? What should be their ideal approach to counter such uncertain situations? The good news is – whether markets fall or rise, it’s an opportunity for the investors. Here’s how.Investors In The Market CycleThe reason we say that whether market falls or rises, it’s always an opportunity for the investor is because if the market falls, all the stocks on your watch-list, most likely, will be in the buying range. And when the market rises, it’s a perfect point for you to sell the stocks which have reached their target price.The key point is – if you have a long-term perspective in stock investment, it will be your armour against all the uncertainties of the stock market.Let’s take a look at the market phases which comprises the market cycle.The Bear MarketThe bear market is a market condition where the prices of the securities fall considerably and the market goes through a significant downturn. In such situations there is widespread pessimism about stock prices and a lot of panic selling takes place which further escalates the downturn.Though it’s a nature of the market to swing up and down, intraday traders and short-term investors, who deal in huge quantities, have no other option but to sell their holdings to minimise their losses.However, long-term investors have an advantage in this phase, as they can choose to hold their stocks while they also have an alternative to average their existing stocks and buy new stocks. Always remember, the bear market is a perfect opportunity to enter the market and build a robust portfolio.Market Accumulation Phase (Consolidation)This phase takes place after the markets have hit the bottom and some value investors think that the market situations is good to buy as the worst is over. Valuations of stocks are very attractive in this phase while the market sentiment is still bearish. Which makes it an ideal time to enter the market. In the accumulation phase, prices are flat, as the disillusioned sellers start selling while the wise investors pick it up at a healthy discount. Owing to such turn of events, market starts to pick up.To get through such phases, investors should just be patient and hold their stocks. Giving in to your impulse of selling stocks due to continuous consolidation will only bring you losses. It’s just a phase which passes sooner or later.The Bull MarketThe bull market simply means that the market is on its upward drift. The market index goes high and all the major stocks start soaring. This is the phase investors invest for. One thing investors should ensure while going through this phase is that it’s not a buying period, it’s the time to review your portfolio and sell stocks which have reached their target price. In a way, all the investment, and calculated risks you take while the market was down pays off when you reach this phase. If you make the right choices, you will be handsomely rewarded.